Johnson's Baby Lotion cream is clinically proven to be soft enough to be used on a baby's skin that is delicate. When applied, this lotion hydrates for 24 hours to ensure soft baby skin. The massive, rich formula to make the Johnson & Johnson baby lotion is formulated with a unique mixture of emollients designed to keep skin moisturizing all day long and throughout the night.Johnson's Baby Soft Cream 100 ml. Johnson`s Baby Soft Cream is enriched with infant lotion and has our unmistakable infant clean scent and is clinically established moderate for moisturizing infant`s sensitive skin.